IBC narrows focus to emerging brands

Instead of trying to offer tips to and inspire the emerging brand community AND flesh out my worldview (e.g. my thoughts on religion, global warming, foreign affairs, etc) in the same blog, I have decided to separate and focus these two distinctly different initiatives.

From here on in, Indie Breakfast Club will run under the banner: “what’s working for the best emerging brands, and what isn’t” (we will soon decide what “best” means). And my hair-brained worldview project will move to another newly-minted WordPress blog, “The Worldview Project”.

Signing off on an upbeat note, this past week was the best week so far for Indie Breakfast Club in terms of site traffic. Thanks for sticking with me; I am determined to bring you more value. As always, your feedback is welcome - anything that you think will make IBC stronger.